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E.g. vs. I.e., in Essence
Jul 05, 2019 in Grammar
Are you asking yourself, “E.g. vs. i.e.? Aren’t they the same?” Well, you’re definitely not alone. Professional editors and proofreaders will tell you that misuses…
Letter Headings, or How to Head a Letter
Mar 20, 2019 in Writing
In these fast-paced days of emailing and texting, most people may feel that the practice of writing letters (whether formal or personal) has gone by the wayside. However, it’s still…
When Writing Advertising Copy, Voice Isn’t the One Thing; It’s the Only Thing
Oct 08, 2011 in Writing
When you’re writing the copy for your latest advertorial, the advertising copy should conform to journalistic style and tone as much as possible. Advertorials generally…