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Crafting an Attention-Grabbing Headline: Tips for Content

Sep 13, 2023 in Writing

Creating the headline is a crucial task for content creators and marketers. It's not just about catching attention but accurately conveying the tone, subject matter,…

A wooden wheel hub with spokes around it

What Is the Hub-and-Spoke Content Model?

Aug 21, 2023 in Uncategorized

Are you tired of struggling to generate content ideas or find a steady stream of blog posts? Content production can be tedious and overwhelming when…

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How to Create a Newsletter Content Strategy

Aug 18, 2023 in Uncategorized

Are you looking to create a newsletter content strategy that drives engagement, encourages reader loyalty, and keeps your subscribers coming back for more? Creating compelling…

A person typing on a laptop with email icons surrounding them

How to End an Email

Jul 21, 2023 in Uncategorized

It's no secret that the way you end an email can have a lasting influence on the recipient. Your sign off has the potential to…

Affect vs Effect

How “Affect vs. Effect” Affects Your Writing

Jan 31, 2018 in Grammar

  “Affect” is normally a verb meaning to change, impact, or influence. “Effect” is usually a noun meaning the result of a change. On the…

principal vs principle

Grammar 101: Principle vs Principal

Oct 12, 2017 in Grammar

“Principal” and “principle” are two similar terms that are very easy to confuse, and even experienced writers sometimes mix the two words up. In this…

writing skills

8 Ways to Improve Your Writing Skills

Sep 01, 2017 in Writing

If you’re a writer, or want to be one, chances are that you are looking for ways to enhance and improve your writing skills. The…

En Dash

Aw, That Damn Dash: What’s the Difference Between En and Em Dashes?

Jul 21, 2017 in Grammar

Perhaps the most confused and misunderstood of punctuation marks in English is the dash—particularly the en and em dashes. You’ve probably heard about them, but…

blogging

Five Tips to Starting a Blog

Jul 14, 2017 in Writing

You want to write a blog. But where do you start? How do you find your voice, and how do you get noticed among all…

editing

Why Do I Need an Editor? (And What Do They Do, Anyway?)

Jul 06, 2017 in Editing

Have you ever wondered if you need to hire an editor? Maybe you’re currently working on a project, or you just finished one and are…

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