For many creators, ChatGPT can feel like a threat. It can write anything—and it doesn’t take vacations. But, as amazing as ChatGPT is, it still has a lot of limitations, from detectability to plagiarism. Even if AI can get us 80 percent of the way, content still needs a human touch to be worthwhile. That’s why I see AI as an opportunity, not a threat. As AI content becomes more prevalent, quality will become even more important.
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